This week, I've gotten two emails from the Union pushing tickets for this Saturday's home game against D.C. United (4 p.m. - The Comcast Network). One was about honoring mom for Mother's Day by bringing her to the game, and the other offered a sharp discount offer on the pricier tickets at PPL Park.
Those emails -- and the empty seats that caused them -- are what should have Union manager John Hackworth looking over his shoulder, and what I think could force a change at the top as early as next week, if the fans who do show up on Saturday leave PPL Park disappointed yet again.
There's no doubt Hackworth is feeling the heat.
“We’re going to have to get out of this hole we dug, one step at a time,” Hackworth told MLSsoccer.com after the 2-1 loss to Seattle last weekend.. “But I know there’s only so much time to have that opportunity.”
I'm never one to call for a coach's firing prematurely. When I said in the preseason that this year was Hackworth's chance to put up or shut up, I assumed that meant he'd get the entire season to figure it out. And he still might. Changing coaches in the middle of the season won't lead to anything more than maybe a short-lived kick in the butt.
This is me, on the record, saying that while I think Hackworth is not the answer, I don't think a midseason firing is either.
But things have been so underwhelming, and so disappointing, that Union CEO Nick Sakiewicz (under pressure from investors weary of a long summer at the turnstiles) may have to pull the trigger much, much sooner, just to appeal to frustrated fans who are tired of spending their money to watch a team that can't score. Even as soon as Sunday or Monday if things don't go well on Saturday.
The Union not only need a win against a decent but beatable D.C. United team, but they need to entertain. They need to show some growth. They need to show some initiative. They need to show some chemistry. They showed a little bit of that in Seattle last weekend, but in the end, it was the same old story: shoulda, coulda, woulda.
The team's near-bottom-of-the-table standing isn't what will push the change. Nor will it be because vocal Union fans on the Internet calling for his head (some have been calling for it since the day he was hired).
It'll be the hard-to-ignore swaths of blue seats sitting empty on Saturday.
If you're at PPL Park, take a look toward the corners, especially the two corners close to the Delaware River. On Saturday, section 133 will be relatively full because D.C. United will bring a large contingent. But sections 101 and 102, as well as 113 and 121 are usually the last ones sold.
While paid attendance has been decent so far this season (according to this site, the team is averaging 94 percent capacity at 17,415), the warm summer months are coming. Kids are almost done with school, tailgating weather is improving, and the Union -- like every MLS team -- are hoping to capitalize on the excitement surrounding the World Cup next month.
Sakiewicz and Co. obviously hoped that the on-field results would fill PPL to capacity through those warm summer months. But if things don't turn around soon, he might have to show Hackworth the door just so he can stand up and say that he really is in it to win it.
Sure, there are other ways for the team to appeal to frustrated fans. The front office could make a splashy move in the summer transfer window (Jozy Altidore to the white courtesy phone...). Hell, they could just unveil another new jersey or offer 10 percent off at the Union Store.
Firing Hackworth won't solve the Union's problems. Along those lines, it's about time for the players to stand up and take some responsibility for the dumpster fire this season is quickly becoming. Many of them have not performed anywhere near their potential (not you, Zac MacMath ... you're excused).
But at this point, if things don't turn around, Hackworth may be the sacrificial lamb intended to appease frustrated fans.
The Union have six games before the World Cup break.
John Hackworth might be watching some of them on TV.